Netflix: Spoil Yourself
It turned out that people don't really hate spoilers—they actually make people more likely to try a new show and don't make watching any less enjoyable. We decided to give people a chance to spoil themselves, and with nobody else to blame, they chose to over 12 million times.
Spoil Yourself Below
One Show, Silver Pencil
Cannes Lions, Shortlisted
Clio, Silver
Addy, 2 Gold 1 Silver
Creativity, Editor's Pick
Webby, Honoree